Young Ghanaian artiste Black Sherif is carving his own path in the industry, steering clear of popular trends in favor of purposeful storytelling.
In a recent interview with Graphic Showbiz, the rising star opened up about why topics like sex and women rarely, if ever, appear in his lyrics.
“I don’t write songs about women or sex because I have more important things to say. My goal is to connect with people through messages they can relate to—real-life struggles, sacrifices, dreams and victories. I believe that’s the kind of music that stands the test of time,” the ‘Kwaku the Traveller’ hitmaker stated.
According to Sherif, his music is deeply personal, shaped by lived experience and a desire to inspire rather than entertain for entertainment’s sake. He views songwriting as a serious craft, not a platform to chase viral attention.
“When I sit down to write, I’m deliberate about the messages I want to convey. I don’t compromise my artistic integrity for temporary fame. That’s what drives me to keep pushing the boundaries of my art and staying true to myself,” he added.
Sherif’s commitment to authenticity continues to earn him accolades beyond Ghana. This year, he received a nomination for Best International Act at the BET Awards, a nod to his growing global reach.
He was listed among an impressive roster of nominees including Any Gabrielly (Brazil), Ayra Starr (Nigeria), Basky and Ezra Collective (UK), Joé Dwèt Filé and SDM (France), MC Luanna (Brazil), Rema (Nigeria), Tyla (South Africa), and Uncle Waffles (Swaziland).
Although the award ultimately went to Ayra Starr, Sherif saw the nomination as a stepping stone, not a finish line.
“This is just the beginning. I’m proud of how far we’ve come, but I know we’re going even further. The dream is big, and I’m just getting started,” Black Sherif stressed.