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Gloria Sarfo Decries Ghana’s Film Industry Decline, Urges Actors to Create Their Own Opportunities

Gloria Sarfo

Ghanaian actress Gloria Sarfo has voiced her anguish over what she describes as the alarming stagnation of Ghana’s film industry, comparing it unfavorably to Nigeria’s thriving entertainment landscape.

Taking to Instagram, Sarfo poured out her frustration, lamenting the inconsistency in film production at home despite the abundance of talent. She highlighted the contrast between Ghana and Nigeria, emphasizing how actors in Nollywood enjoy far more opportunities to showcase their skills.

“Honestly, if you’re in Nigeria as an actor, you’d realize that you’ve REALLY WASTED YOUR TALENT back in Ghana,” she wrote. “As in, people are shooting on a daily basis, back to back, non stop. Meanwhile, in my country Ghana, producers STRUGGLE to even shoot one film in a year.”

Sarfo described the state of the Ghanaian industry as “CRAZY” and “totally disheartening,” questioning how a once-vibrant creative space could lose its momentum so dramatically. “What has happened to our industry??? Talents are BEING WASTED. Mercy Lord,” she added.

In the caption accompanying her post, Sarfo shared that loved ones often tell her she’s underutilizing her creative gifts in Ghana, a sentiment she echoed.

“This MUST be looked at, seriously. Look there are lots and lots of talent wasting in Ghana year by year, trust me,” she wrote.

She emphasized that she continues to vouch for Ghanaian talent in various circles because she believes strongly in their potential.

“I’m just here recommending people left right center, cos I KNOW what we have back in my country, I KNOOOOOOOOOOOW,” she stressed.

Sarfo praised Nigeria’s film ecosystem for nurturing creativity and pushing talent forward, something she feels is missing in Ghana.

“Great great talents, who’ll do exceptionally WELL in Nigeria meeeehn. And there are people to PUSH THEM too. But in our CASE… Oh my HEART,” she lamented.

Reflecting on a time when Ghana led the way in African cinema, Sarfo questioned how the tables turned so drastically.

“It was the other way round just some few years ago, so WHAT HAPPENED, WHAT REALLY HAPPENED. Or is it the NUMBERS, or WHAT?” she asked.

She ended her passionate post with a challenge to her colleagues: stop waiting for traditional producers and start creating opportunities by becoming producers themselves.

See her post below.

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